We design solutions grounded in research and powered by emerging technologies

Ways is an innovation and experience design studio from Budapest. We help organizations understand their users, design impactful products and services, and explore new frontiers of engagement with emerging technologies.
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Insights
Understand your customers, your product, and the space in between. See your products and ideas through your users’ eyes and understand what really shapes their experience.
Craft
From UX&UI to visual identity and brand: we design cohesive, thoughtful experiences that connect across screens, platforms, and touchpoints.
Future
We help you imagine and build new experiences with AI, XR, Metaverse, immersive worlds, so your brand can stay relevant, create deeper engagement, and unlock new value.

UX research

Through user research and analysis, we generate insights that inform strategy, design, and innovation. We combine qualitative and quantitative methods to deeply understand users’ needs, behaviors, and contexts. These insights form the foundation for creating effective, and future-ready experiences.

→ Qualitative and quantitative user research
→ Stakeholder and expert interviews
→ Competitive and trend analysis
→ Customer journey and experience mapping
→ Persona development and behavioral segmentation
→ Affinity mapping and insight synthesis

idea to product

We design and build new products and services through an iterative approach. Using design thinking and rapid prototyping, we help you shape, test, and launch new ideas.

→ Problem framing & opportunity mapping
→ Co-creation workshops & structured ideation
→ User and market research
→ Value proposition & service definition
→ Information architecture and interaction flows
→ Wireframing and rapid prototyping
→ MVP design and concept validation
→ Pilot planning & launch support

complex audits

We diagnose and improve existing user experience. Our experts audit websites, software and services, test with real users, and identify opportunities for better usability, accessibility and performance.

→ Overall UX/UI evaluation
→ Usability Heuristics Evaluation
→ Conversion Optimization Audit
→ Privacy compliance & dark patterns UX Audit
→ Accessibility Audit
→ Google SEO & Core Web Vitals UX Audit

dedicated design team

We provide access to a scalable design production model that adapts to your needs (Design-as-a-Service). Whether you need UX, UI, visual design, graphic assets, or branding, our team is ready when you are. No hiring, no searching and managing freelancers, just the right design expertise, exactly when you need it.

→ UX and UI design (web, mobile, software)
→ Micro-interactions and animations
→ Branding & graphic design
→ 3d assets
→ Design systems and component libraries
→ Sprint-based design delivery
→ Continuous design support
From scalable platforms to immersive experiences
We design and build modern digital products: from SaaS tools and mobile apps to complex platforms. When you're ready to go further, we prototype with emerging technologies to explore new ways of engaging users and creating value.
  • Digital Product Design: Web & mobile apps, SaaS platforms, dashboards
    We design intuitive, scalable digital products ranging from consumer-facing apps to complex enterprise systems.
  • AI-Driven Design: AI-assisted experiences, smart systems
    We design human-centered experiences powered by AI, ranging from chatbots and voice assistants to generative content, AI-driven animations, and autonomous agent-like interactions.
  • Immersive & Spatial Experiences
    We design for new dimensions, prototyping immersive, spatial, and extended reality interfaces, such as AR/VR/XR, spatial computing, metaverse environments.
Let’s talk about your project
Describe your project or task and our experts will get back to you with a free estimate

+36 30 488 0704
design@ways.hu
We're here to help you create a beautiful, functional, and scalable product
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